When itchy skin pitches a fit, flip the script with the water-activated Bump + Body in-Shower Lotion. Dermatologist-tested and safe for pregnancy skin, it has gentle emollients like shea butter and grapeseed to lock in moisture and strengthen the skin’s barrier. Just pump and rub and get relieve the itchy stretched dry skin that's super common during pregnancy. So you can skip the post-shower rubdown.